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Digitally Thinking: Albums Sales, Ringtones and stretchy silicon

December 20, 2011/in Featured, Sales/Marketing /by bossross

>>> Sometimes a great tech idea is so easy to understand that everyone wants to join the party. TouchFire, a stretchy silicon keyboard that sits atop the iPad’s horizontal on-screen keyboard is such a concept. Seattle-based software designer Steve Isaac put the idea on Kickstarter and raised over $200k, more than 20 times what he had hoped. The first run of the product will go to Kickstarter backers. “It sure makes us feel very good about the potential for this project and the demand for this project,” Isaac told AP.

>>> Digital Music News writes that reports of the death of ringtones have been greatly exaggerated. In fact the online industry news outlet quotes Gartner Research who says that ringtone revenues are still four times larger than the combined revenues from all the subscription services such as Spotify, Rhapsody, Rdio, MOG and all others. The worldwide online music revenue numbers play out with subscription services getting 8.4% of the pie; download services earning 57.3% and ringtones grabbing 34.3%. Total worldwide online music revenue for 2011 equals about $6.34 billion.

>>The Nielsen SoundScan music sales reports come out on Wed. mornings and measure the week which ends the previous Sunday. If you are simply unable to wait, you can click over to HitsDailyDouble.com and view its Album Sales Chart which is usually ‘final’ early Tuesday. Although the numbers may not be precisely the same as SS, they are usually close. With that in mind, it appears that tomorrow’s SS report will show the largest single week country album sales of the year. According to HDD, Lady A’s Own The Night is the highest selling country album with over 80k units. Scotty McCreery follows with about 67,000 units. Jason Aldean‘s My Kinda Party and Taylor Swift’s World Tour Live offering are in the next two positions with around 48,000 each. Stay tuned… we’ll have a complete report tomorrow, including how close we are to reaching last year’s sales totals.

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