AristoVideo & Travis Television Form DownCast

AristoVideo and Travis Television Productions have formed an alliance that bundles the two companies’ specialized video services into one consolidated package, named DownCast.

The arrangement integrates broadcast-quality video content with a distribution network that services an extensive list of radio, television, national and regional video programs, newspapers, trade publications, celebrity and entertainment shows, wire services, closed-circuit partners, global outlets and a full range of online destinations.

“This is a service that has been in development between AristoVideo and Travis Television since the beginning of the year,” says AristoVideo Senior Vice President Craig Bann. “We feel like this alliance is a natural marriage between two companies that have a proven history of success in the entertainment industry. From download to broadcast, DownCast will provide clients with top-notch, professional video content that is created and then distributed in a format that is already prepared for streaming and broadcast use

In addition to its video delivery mechanism, DownCast is designed to provide outlets with easily accessible tour press materials and a variety of content in advance of album releases. Outlets are notified electronically as new assets are uploaded. The system provides on-demand access to video content, digital photos, audio clips and press materials as needed on a secure, password-protected server.

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LB Cantrell

LB Cantrell is Editor/Director of Operations at MusicRow magazine, where she oversees, manages and executes all company operations. LB oversees all MusicRow-related content, including the publication’s six annual print issues and online news. She is a Georgia native and a graduate of the Recording Industry Management program at Middle Tennessee State University.

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