Mark Wills Joins USA Cares To Help Vets

Tenacity Records artist Mark Wills is donating a portion of every sale of his next album, 2nd Time Around (in stores June 16th) to benefit military families through USA Cares, a nonprofit organization that helps post-9/11 military families bear the burdens of service with financial and advocacy support. Wills has also created a free USA Cares music sampler at www.markwills.com. Fans can visit the website to receive three free music downloads and a Mark Wills interview with Dennis Miller talking about their work with USA Cares. In addition to proceeds from the sale of the album, Wills has put a USA Cares insert inside the CD case that tells the buyer about the organization and asks them to use their cell phone to text the word “TROOPS” to 90999 which will trigger a onetime charge to their cell phone bill of $5, which will go directly to USA Cares. “The idea of allowing my fans to help make a difference in a Veteran’s life by simply picking up their cell phone is not only cutting edge technology, it is a way that we as Americans can make our voices heard,” Wills said. “So I am going to remind my fans, in audiences and one at a time, to pull out their cell phone and let’s make a difference together.” For more information on USA Cares, click here.

• Author
• Recent Posts

LB Cantrell

LB Cantrell is Editor/Director of Operations at MusicRow magazine, where she oversees, manages and executes all company operations. LB oversees all MusicRow-related content, including the publication’s six annual print issues and online news. She is a Georgia native and a graduate of the Recording Industry Management program at Middle Tennessee State University.

Latest posts by LB Cantrell (see all)

• My Music Row Story: PLA Media’s Pam Lewis - June 17, 2026
• Ella Langley Notches Sixth Week Atop The MusicRow Radio Chart - May 29, 2026
• My Music Row Story: TRACK mgmt’s Troy “Tracker” Johnson - May 20, 2026