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Assistants vs. Agents Hosts First ‘Music City Takeover’ Event

June 26, 2025/by LB Cantrell

Pictured (L-R): Kat Luna, Nikki Boon, Brad Parker, Warner Bailey, Martha Earls, Charlene Bryant and Keith Levy

Assistants vs. Agents, the viral Instagram account turned entertainment and media brand, hosted its first-ever series of events in Nashville this week, produced in partnership with jump.global—the Nashville-based international personal and professional development community.

Known for its witty posts and content often poking light fun at the work relationship assistants have with their bosses in the entertainment industry, the Assistants vs. Agents series of Nashville events stayed true to form. On Wednesday (June 25), AVA held their marquee program at Ampersand Studios on Music Row. AVA IRL NEXT GEN consisted of multiple panels of music professionals and artists speaking to a room filled exclusively with assistants from Nashville-based companies such as CAA, WME, Wasserman, UTA, Live Nation, MCA, Sony Nashville, Red Light, Sandbox, Make Wake, The Core and others. Attendees were carefully curated and invited directly by the executives at their respective companies.

“Nashville’s global music community has meant so much to Assistants vs. Agents throughout the years, and I’m so excited we were finally able to bring our panel and event series to Music City” says Warner Bailey, the Founder of Assistants vs. Agents. “Empowering and connecting the next generation of the music industry is at the core of what we do, and I appreciate jump.global’s work in putting together a panel of incredible visionaries, especially as we forge a greater relationship with Nashville.”

Warner Bailey interviews Martha Earls and Nikki Boon

The night kicked off with a conversation between Bailey along with Martha Earls, Owner of Neon Coast, and Nikki Boon, Artist Manager at Neon Coast. Fresh off their client Kane Brown’s viral performance of “Shake It Off” with Taylor Swift at Brooklyn Bowl earlier in the week, the management duo discussed their rise together, mistakes they’ve made along the way and the advice they have for the next generation of artist managers and execs coming up in the business.

The event also featured a panel consisting of Festival Director of Bonnaroo/C3 Presents Brad Parker, SVP at Wasserman Music Keith Levy, Founder of Riveter Management Charlene Bryant and Sony Music Nashville artist Kat Luna. The panelists dicussed their respective journeys through the music business, as well as their challenges and triumphs in navigating the industry.

Attendees were then treated to pizza and networking with the panelists following the words of wisdom.

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LB Cantrell
LB Cantrell
LB Cantrell is Editor/Director of Operations at MusicRow magazine, where she oversees, manages and executes all company operations. LB oversees all MusicRow-related content, including the publication’s six annual print issues and online news. She is a Georgia native and a graduate of the Recording Industry Management program at Middle Tennessee State University.
LB Cantrell
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https://musicrow.com/wp-content/uploads/2025/06/AllPanelists-scaled.jpg 2302 2560 LB Cantrell https://musicrow.com/wp-content/uploads/2019/03/MusicRow-header-logo-Mar19B.png LB Cantrell2025-06-26 16:28:122025-06-26 17:00:30Assistants vs. Agents Hosts First ‘Music City Takeover’ Event

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