Troy ‘Tracker’ Johnson To Launch TRACK Mgmt

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Troy “Tracker” Johnson

Industry veteran Troy “Tracker” Johnson will launch TRACK Mgmt, a full-service management company based in Nashville in partnership with Live Nation, in January. Managers Emily Smith and Drew Magid will join him as the company’s core team, with a flagship client roster comprised of Hardy, Dallas Smith, Jake Worthington and McCoy Moore.

With over 20 years of touring and management experience, Johnson has worked with hit artists, including Hardy, Morgan Wallen, Florida Georgia Line and many more. This new venture follows nearly a decade of leadership at Big Loud Management.

“It’s been a long time coming for TRACK Mgmt and now seems like the perfect time to make it a reality,” he says. “I’m beyond grateful for the Big Loud Partners [Seth England, Joey Moi and Craig Wiseman] for not only having a hand in my journey, but also providing me with so much support. I’m excited to have Emily Smith and Drew Magid on the TRACK Mgmt team. It’s going to be a great start to 2025.”

“Working with Tracker for over a decade, from the very beginning of Big Loud Management, has been an incredible journey,” share England, Moi and Wiseman. “As Big Loud concludes its artist management venture at the end of 2025, we couldn’t be prouder to see Tracker embark on his own entrepreneurial path. He and his team are more than ready for this moment, and we look forward to supporting TRACK Mgmt in the years to come.”

A south Texas native, Johnson cut his teeth in the Texas country music scene in the early 2000s before moving to Nashville to pursue artist management. Over the course of his career, he’s also helped to guide Chris Young, MacKenzie Porter, Ashland Craft and others.

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