Film, television and digital production hub Pureplay Entertainment is expanding its operations to Nashville, in partnership with Music City’s own Hannah Martin Eason and Joseph Martin.
“I’ve known Hannah and Joseph since the beginning of their careers in LA over a decade ago; their work ethic and passion for Nashville stories make them exceptional partners,” says Dan McClung, CEO Pureplay Entertainment. “They have an organic love for country music and a deep understanding of the industry, which is invaluable as we tell stories from this perspective to a wider audience.”
Martin Eason began her career as an Agent Trainee at WME before transitioning to The Academy of Country Music, where she lead ACM Lifting Lives. She also spent time at The HQ, where she ran day-to-day communications for Carrie Underwood’s brand partnerships and charitable initiatives. In addition to her work at Pureplay, Martin Eason also holds a current role as Director of Communications for a venture capital firm. Her knowledge and expertise run a wide range, and she has direct experience working with country superstars such as Darius Rucker, Lee Brice, Garth Brooks, Trisha Yearwood, Hunter Hayes, Keith Urban, Little Big Town and Lady A.
Martin also has an impressive range of industry knowledge. He started in college as a Creative Executive to Sam Haskell as Haskell was launching Magnolia Hill Productions. He then held a position at Berman Braun (now Whalerock Industries) before transitioning into the music industry, where he worked as a Agent Trainee at WME. Martin eventually became a Music Agent at CAA, where he worked with Brett Eldredge, Jelly Roll, Tim McGraw, Maren Morris, Keith Urban, Brett Young and more. In addition to his work at Pureplay, he is also head of sales for a technology company.
“We really admire what Dan has built over the past 8 years,” share the two. “We’re so excited that this partnership has brought us back to our roots and we can now lean into all the pieces of our background, from music to VC and tech — to come full circle into business development for Pureplay.”
McClung founded Pureplay Entertainment in 2016. By supporting major studios such as Amazon and Sony, producing documentaries and other films, and developing compelling content with impressive talent, Pureplay is dedicated to telling authentic stories.
The latest project is currently in post-production. Written in the Sand features Nashville locals Courtney Grace and singer-songwriter JT Hodges to tell the feel-good story of a community rebuilding after a hurricane. They also have plans to release a country music documentary later this year.
Pureplay Entertainment has also signed with WME for representation.
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