The Neal Agency has expanded into publishing, signing Palmer Anthony to a co-publishing venture with Warner Chappell Music.
Austin Neal launched the agency nearly two years ago and has developed the company into one of Nashville’s leading boutique talent agencies, with a rapidly growing team of 17 employees and 21 clients.
“I view the ultimate goal for the company truly as a place to develop artists. If we really believe in somebody from the beginning, being able to help them grow in-house, and having every opportunity to help create and build their careers from the ground up is an important aspect of that,” shares Neal.
Spearheaded by TNA’s Head of Business Development, Ryan Beuschel, the idea to expand the company into publishing was spurred by Anthony himself, after signing with TNA for booking. “Palmer was a great example of being the first person that we did this with because he was signing to the agency, shopping around, and looking into publishing deals, and he was the one that mentioned it’d be really amazing if we could have worked together,” reflects Beuschel.
With a background in publishing spanning 20 years, Beuschel’s prior experience at Warner Chappell Music as Vice President of A&R / Strategy made the co-publishing venture a natural fit after introducing Anthony to Warner Chappell Music Nashville President & CEO, Ben Vaughn.
“I met Palmer because of Austin and Ryan, so it’s been really cool to watch this partnership come together and to see Palmer build his network throughout town,” shares Vaughn. “Palmer writes some really great songs by himself, but he also was very interested in what he could learn from those that are ahead of him, and we’re excited to open the door for new opportunities to get him in front of experienced writers and watch his career grow.”
Anthony shares in that excitement, stating, “I started in music about five or six years ago, and I was playing shows and was writing stuff just by myself. And I kind of hit a point where I really wanted to grow and learn and I’ve always entered this country music scene as a fan first. I’m a fan of the writers, a fan of these organizations, and so it’s really easy to transition for me to want to co-write more and want to be a part of the scene. I’m still a student, and I’ll probably always be a student. But for me it’s just fun to learn.”
A Texas native, Anthony grew up in the small Northern California town of Willits and played baseball at the University of California, Santa Barbara, before realizing his passion for songwriting surpassed even his love of the game. After graduation, he moved back to Fort Worth where he became immersed in the Texas music scene. While honing his entertainment skills, Anthony opened for Riley Green, Randall King, Chase Rice and more.