Dolly Parton Scores The Biggest Album Debut Sales Week Of Her Career With ‘Rockstar’
Global superstar Dolly Parton has landed her biggest album debut of her seven-decade career with her 30-track Rockstar album, with 127,778 units sold in its inaugural week.
The star-studded project debuted at No. 1 on six different Billboard charts, including the Top Rock Albums, Top Rock & Alternative Albums, Top Country Albums, Top Album Sales, Top Current Album Sales and Independent Albums charts. It also debuted at No. 2 on Billboard‘s Vinyl Albums Tastemaker Albums chart.
“Wow, this is a big thrill!” says Parton. “I owe a thank you to the fans who have always been there for me. Their support made this achievement possible. I’d also like to thank my producer Kent Wells, all the wonderful artists, musicians, and engineers who brought their talents to this project.”
Released via Parton’s own Butterfly Records with worldwide distribution from Big Machine Label Group, Rockstar joins Drake’s For All The Dogs – Scary Hours Edition album and Taylor Swift’s 1989 (Taylor’s Version) in the overall top three, marking Parton’s career-best rank on the all-genre list.
Rockstar also marks Parton’s biggest debut week ever and biggest sales week in 30 years, since 1993’s Platinum-selling Slow Dancing With The Moon logged 50,000 units in its second chart week. With its No. 1 debut on the Billboard Country Albums chart, the album becomes Parton’s 48th top 10 entry on the chart, extending her record for most top 10 albums by a female artist. It also extends her run of No. 1 albums on the chart to 46 years—starting with 1977’s Here You Come Again to present.
The Rock & Roll and Country Music Hall of Famer captured the world’s attention once more during her halftime performance at the Dallas Cowboys Red Kettle Kickoff game on Thanksgiving Day. Her appearance in the game helped it become the third most-viewed regular-season game in NFL history with a 44 million viewership peak.
Thank you, @DollyParton! ⭐️#DallasCowboys | #RedKettleKickoff pic.twitter.com/M6hWghgZ92
— Dallas Cowboys (@dallascowboys) November 24, 2023
Prior to her performance, Parton surprised Dallas Cowboys’ Charlotte Jones with a donation of one million dollars to the Salvation Army.
“Words can’t describe how proud I am that Dolly trusted us to deliver her Rockstar vision,” says Danny Nozell, Parton’s longtime manager and CEO/CTK Enterprises & NOZ Entertainment Soundstages. “I want to thank my Butterfly Records global marketing team of Kyle McClain, Steve Ross, John Zarling, Kelly Ridgway, Olly Rowland, global publicist Marcel Pariseau, and the teams at Marbaloo and TDS. I also want to recognize my entire CTK Enterprises staff for the sleepless nights bringing this vision to life. Additionally, a thank you to the best partners in the world—Scott Borchetta, Mike Rittberg, Julian Raymond and the Big Machine family for their hard work and team effort.”
