Justin Levenson Joins OpenPlay As Professional Services Product Lead

Justin Levenson

Nashville-based Justin Levenson has been named Professional Services Product Lead at OpenPlay, one of the music industry’s leading asset management platforms.

In his new role, Levenson will work with OpenPlay’s engineering team, clients, and other stakeholders to ensure the platform is operating properly and meeting client needs, help design new features to improve functionality, and more.

A 20-plus-year music and entertainment industry veteran, Levenson joined SESAC in 2001, spending 15 years working in both the Licensing and Writer/Publisher Relations departments and helping engineers build and launch a predictive analytics project that streamlined the company’s licensing process. After rising to Sr. Director, Licensing Operations at SESAC, Levenson joined Big Machine Label Group in 2019, where he built and led the company’s Label Resources team, focusing on process improvement, technology implementations, and harnessing the power of the label group’s global consumption and finance data. He later joined Utopia Music as Commercial Director, Financial Services/Sr. Product Manager, where he led a team developing an industry-leading advance and artist platform, automating statement ingestion and simplifying revenue tracking.

Levenson got his start as a music educator and freelance musician, teaching percussion at the high school level while working with artists and songwriters, including Luke Bryan, Gary Burr, Marcus Hummon, Lionel Richie, Victoria Shaw, and Don Schlitz. He also performed on several award-winning recordings, including the Grammy-winning Songs From The Neighborhood: The Music of Mr. Rogers featuring Donna Summers. In addition, Levenson is the author of the book You Are Stronger Than You THINK: How to Awaken the Superhero Within.

“Justin is an incredible addition to the OpenPlay family, and his experience leading teams across every facet of the industry will be a major asset as we continue to bring our products and services to more customers,” says Edward Ginis, Co-Founder and Chief Client Officer at OpenPlay. “He’s one of the most passionate and outspoken product evangelists in our space when it comes to empowering artists and rightsholders with the tools they need today to prepare for what the industry brings tomorrow.”

“Being a part of the OpenPlay family is a professional dream come true, and I am excited and grateful to have the opportunity to build on our continued success, developing impactful products and services that empower everyone in the global entertainment and music industries with the power of OpenPlay,” shares Levenson.