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Jaren Johnston, Neil Mason & Warner Launch New Label

March 9, 2023/by Lorie Hollabaugh

Pictured (L to R): Tom Corson, Co-Chairman & COO, Warner Records; Neil Mason, War Buddha Co-founder; Jaren Johnston, War Buddha Co-founder; Rett Madison; Aaron Bay-Schuck, Co Chairman & CEO, Warner Records

Jaren Johnston and Neil Mason of The Cadillac Three have formed a new Nashville-based label, War Buddha Records, in a joint venture with Warner Records.

The first artist signed to the venture is West Virginia-raised, Los Angeles-based vocalist and songwriter Rett Madison. Fresh from a run of shows with St. Paul & The Broken Bones, Madison is currently on tour and will play a run of shows at SXSW 2023.

Nashville natives Johnston and Mason are longtime friends, and as founding members of The Cadillac Three, have released five albums on Big Machine Records and earned multiple ACM nominations. In addition to their work in the band, both are Grammy-nominated songwriters. Johnston has nine country radio No. 1 singles, with writing and production credits for Tim McGraw, Keith Urban, Eric Church, and many more. Mason has penned songs for Miranda Lambert, Keith Urban, Rascal Flatts, Billy Gibbons, and others.

“For as long as I have known Jaren and Neil, they have never taken a conventional path,” shares Aaron Bay-Schuck, Co-Chairman & CEO, Warner Records. “They’ve been fearless in their pursuit of great art, never compromising any integrity or authenticity in their approach to their own artistry or collaborations as songwriters and producers for other artists. As we continue to build the Warner Records brand as one that is always a safe and encouraging place for artists who dare to be different, take risks, and have a point of view, it made total sense to partner with War Buddha on their mission to do the same. We are very excited to welcome Rett Madison as the first artist from this partnership and we can’t wait to see what other unique and amazing talent Jaren and Neil discover.”

“As artists ourselves, we created War Buddha first and foremost as a home for artists,” Johnston says. “In partnering with our longtime friend Aaron Bay-Schuck, alongside Tom Corson and the stellar Warner Records team, we saw the opportunity to mix our dirt with Warner’s power to create a venture fostering both creative expression and commercial success.”

“We want the label to offer a platform for artists with unique perspectives who fit out, not in, and feel unafraid to tell their stories unapologetically,” Mason says. “Rett is the perfect first signing for the label: an artist with the incredible ability to capture life experiences in songs that make the listener feel they are in those moments with her. We’re so grateful to Aaron and Tom for the chance to build this label together.”

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Lorie Hollabaugh
Lorie Hollabaugh
Hollabaugh, a staff writer at MusicRow magazine, has over 20 years of music business experience and has written for publications including American Profile, CMA Close Up, Nashville Arts And Entertainment, The Boot and Country Weekly. She has a Broadcast Journalism and Speech Communication degree from Texas Christian University, (go Horned Frogs), and welcomes your feedback or story ideas at lhollabaugh@musicrow.com.
Lorie Hollabaugh
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