• ABOUT
    • Contact
    • The Team
    • FAQ
    • Use & Privacy Policy
  • ADVERTISE
  • ROWFAX
  • JOB LISTINGS
MusicRow.com
  • CALENDARS
    • Album/EP Releases
    • Single/Track Releases
    • Industry Events
    • Upcoming Concerts
  • OBITS
  • CHARTS
    • Radio Chart (Current)
    • Radio Chart (Archives)
    • No. 1 Challenge Coin
    • Songwriter Chart (Current)
    • Songwriter Chart (Archives)
  • REVIEWS
  • MY STORY
  • NEWSLETTER
    • Newsletter (Current)
    • Newsletter (Archives)
    • SIGN UP (FREE!)
  • SUBSCRIBE
  • STORE
  • Click to open the search input field Click to open the search input field Search
  • Menu Menu

BB Gun Press, MixedMediaWorks Merge To Form 2b Entertainment

February 22, 2023/by Lorie Hollabaugh

BB Gun Press and MixedMediaWorks have joined forces to form 2b Entertainment.

Based in L.A. and helmed by Luke Burland and Bobbie Gale, 2b Entertainment represents clients across the entertainment spectrum, including music, lifestyle, film, television, business and corporate, design and fashion. The firm specializes in a wide range of communication and media strategies, which encompasses legacy and emerging media, brand-building, thought leadership, influencer and lifestyle campaigns, integrated storytelling, talent acquisition, event planning and support, and more.

The company’s diverse roster includes Shania Twain, Steve Earle, Brian Tyler, Danny Elfman, Holly Humberstone, Josh Groban, Julian Casablancas, Justin Tranter, Maggie Lindemann, Meghan Trainor, My Chemical Romance, OK Go, Saleka Shyamalan, and many more. Corporate accounts include CITI, +1 Records, Laylo, Dad Grass, Muserk, and Cosm.

“MixedMediaWorks was founded on the principle that we only work on projects we believe in,” shares Gale. “It means we can remain completely dedicated to the select group of clients we take on. We’re excited to be working with Luke and her team as they share the same values: honesty, loyalty, hard work, open and constant communication and being the best partners to our clients.

“Our plan is simple: keep working with clients we love, deliver incredible results and have some fun along the way,” adds Burland. “God, I love this job.”

  • Author
  • Recent Posts
Lorie Hollabaugh
Lorie Hollabaugh
Hollabaugh, a staff writer at MusicRow magazine, has over 20 years of music business experience and has written for publications including American Profile, CMA Close Up, Nashville Arts And Entertainment, The Boot and Country Weekly. She has a Broadcast Journalism and Speech Communication degree from Texas Christian University, (go Horned Frogs), and welcomes your feedback or story ideas at lhollabaugh@musicrow.com.
Lorie Hollabaugh
Latest posts by Lorie Hollabaugh (see all)
  • For KING + COUNTRY’s ‘A Drummer Boy Christmas’ Holiday Residency Returns To Opry House - July 22, 2026
  • SeatGeek Inks Multi-Year Agreement With CMA Fest As Primary Ticketing Partner - July 22, 2026
  • Tucker Wetmore Helps Fans Beat The Heat With New ‘Sunburn Mixtape’ - July 22, 2026
Share this entry
  • Share on Facebook
  • Share on X
  • Share on LinkedIn
  • Share by Mail
https://music-row-website-assets.s3.amazonaws.com/wp-content/uploads/2023/02/06201319/2b-Navy-Logo.png 656 1247 Lorie Hollabaugh https://musicrow.com/wp-content/uploads/2019/03/MusicRow-header-logo-Mar19B.png Lorie Hollabaugh2023-02-22 15:54:522023-02-22 15:54:52BB Gun Press, MixedMediaWorks Merge To Form 2b Entertainment

RECENT NEWS

  • My Music Row Story: Spirit Music’s Frank Rogers July 22, 2026
  • For KING + COUNTRY’s ‘A Drummer Boy Christmas’ Holiday Residency Returns To Opry House July 22, 2026
  • SeatGeek Inks Multi-Year Agreement With CMA Fest As Primary Ticketing Partner July 22, 2026
  • Tucker Wetmore Helps Fans Beat The Heat With New ‘Sunburn Mixtape’ July 22, 2026
  • Adam James Inks With Sony Music Publishing Nashville July 22, 2026
  • Lakelin Lemmings Signs With The Kinkead Entertainment Agency July 22, 2026
  • Johnny Cash’s Personal Archives Find Permanent Home At Belmont University July 22, 2026
  • Colton Dawson Signs With WME July 22, 2026
  • Kierra Sheard, J Drew Sheard II, Kerry Douglas & More Honored At BMI’s 2026 Trailblazers Of Gospel Music Awards July 22, 2026
  • Thomas Rhett To Play Two Caesars Palace Shows In December July 22, 2026

Like Us on Facebook

Follow Us on Twitter

Tweets by MusicRow
© 2026 Music Row Enterprises, LLC - Enfold WordPress Theme by Kriesi
Website hosted by Nashville web design company, All My Web Needs.
  • Link to Facebook
  • Link to X
  • Link to Instagram
Scroll to top