BB Gun Press, MixedMediaWorks Merge To Form 2b Entertainment

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BB Gun Press and MixedMediaWorks have joined forces to form 2b Entertainment.

Based in L.A. and helmed by Luke Burland and Bobbie Gale, 2b Entertainment represents clients across the entertainment spectrum, including music, lifestyle, film, television, business and corporate, design and fashion. The firm specializes in a wide range of communication and media strategies, which encompasses legacy and emerging media, brand-building, thought leadership, influencer and lifestyle campaigns, integrated storytelling, talent acquisition, event planning and support, and more.

The company’s diverse roster includes Shania Twain, Steve Earle, Brian Tyler, Danny Elfman, Holly Humberstone, Josh Groban, Julian Casablancas, Justin Tranter, Maggie Lindemann, Meghan Trainor, My Chemical Romance, OK Go, Saleka Shyamalan, and many more. Corporate accounts include CITI, +1 Records, Laylo, Dad Grass, Muserk, and Cosm.

“MixedMediaWorks was founded on the principle that we only work on projects we believe in,” shares Gale. “It means we can remain completely dedicated to the select group of clients we take on. We’re excited to be working with Luke and her team as they share the same values: honesty, loyalty, hard work, open and constant communication and being the best partners to our clients.

“Our plan is simple: keep working with clients we love, deliver incredible results and have some fun along the way,” adds Burland. “God, I love this job.”

Lorie Hollabaugh
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