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BMG Re-Ups Leadership, Jon Loba Adds Publishing Duties To Responsibilities

May 3, 2022/by LB Cantrell

Thomas Scherer, Jon Loba

BMG has re-upped its two United States repertoire leads, including Nashville-based Jon Loba (President, BMG Nashville) and Los Angeles-based Thomas Scherer (President, Repertoire & Marketing, Los Angeles and New York), as the company’s US revenues rise nearly a third on pre-pandemic levels.

It was also announced that Loba will add publishing duties to his established Nashville label responsibilities, becoming one of the only major music executive in Nashville to hold dual leadership responsibilities of both areas of the business. Scherer will take the lead on US rights acquisition in addition to his responsibilities for BMG’s Los Angeles and New York-based repertoire operations.

Scherer and Loba’s repertoire operations account for around half of BMG’s global revenues. They will continue to work hand-in-hand with CFO US Joe Gillen.

“BMG is on a roll in the US and it’s thanks in no small part to the work of Thomas and Jon,” shares BMG CEO, Hartwig Masuch. “Jon has created a label powerhouse in Nashville with Jason Aldean, Dustin Lynch, Jimmie Allen, Lainey Wilson, and Jelly Roll so it makes sense to extend his scope to our Nashville music publishing operation.”

Masuch adds, “Meanwhile Thomas is delivering significant double-digit growth at BMG’s core US publishing business with writers like George Harrison, Juice WRLD, D’Mile, Diane Warren, and Lewis Capaldi while also building our recordings interests with key signings like 5 Seconds of Summer, AJR, Maxwell, Slash, Bryan Adams, and the recent acquisitions of Mötley Crüe and John Legend catalogs. Thanks to their teams we remain the only credible global partner for artists and songwriters outside the three majors.”

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LB Cantrell
LB Cantrell
LB Cantrell is Director of Operations & Content at MusicRow magazine, where she oversees, manages and executes all company operations. LB oversees all MusicRow-related content, including MusicRow‘s six annual print issues and online news. She also heads up specific, large-scale projects for the company, facilitates the company’s annual events, and more. LB is a Georgia native and a graduate of the Recording Industry Management program at Middle Tennessee State University.
LB Cantrell
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