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Jaclyn D. Carter Rises To Vice President At Shore Fire Media

October 21, 2021/by Lorie Hollabaugh

Jaclyn D. Carter

Shore Fire Media has promoted Jaclyn D. Carter to Vice President. Carter, who heads Shore Fire’s Nashville office, previously served as a Director.

A native of Lafayette, Tennessee and a University of Tennessee College of Communications graduate, Carter began her career at Shore Fire as a Publicity Coordinator in 2013. She is responsible for artist and industry relations in Nashville, in addition to leading campaigns for artists Brittney Spencer, Justin Moore, Willie Jones, Natalie Hemby; content curator talent Nabela Noor and Scotty Sire; athletes Shawn Johnson East and Chris Bosh; venues Brooklyn Bowl and The Factory St. Louis; Bud Light Super Bowl Music Fest, CreatiVets and more.

She has also spearheaded business development in the influencer arena and was recognized as one of the Top 18 PR Pros and Publicists for Influencers on YouTube, Instagram and TikTok by Business Insider in March 2021.

“Jaclyn is a determined and dedicated professional who always strives for excellence. Over her eight years at Shore Fire, she has led countless successful media campaigns, developed a strong leadership position within the company and led us into new areas of growth. We are delighted to announce her promotion to Vice President,” says Shore Fire Senior Vice President Mark Satlof.

“I’m thankful for the opportunity to continue to evolve with Shore Fire and Dolphin and for the collaboration and learning opportunities within our teams daily,” adds Carter. “Having the ability to flex creativity on a variety of topics — from inspiring personal stories, music and celebrity talent to nonprofits, podcasts and NFTs — is inspiring and motivating, and I am grateful to work with our teams across the country on a variety of topics, genres and perspectives to continue to grow.”

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Lorie Hollabaugh
Lorie Hollabaugh
Hollabaugh, a staff writer at MusicRow magazine, has over 20 years of music business experience and has written for publications including American Profile, CMA Close Up, Nashville Arts And Entertainment, The Boot and Country Weekly. She has a Broadcast Journalism and Speech Communication degree from Texas Christian University, (go Horned Frogs), and welcomes your feedback or story ideas at lhollabaugh@musicrow.com.
Lorie Hollabaugh
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