“How I Wrote That Song,” a limited-edition of BMI’s signature series, has been launched featuring acclaimed songwriters and producers from country, rock and R&B/hip-hop by BMI, Beasley Media Group, and Xperi’s HD Radio Technology.
Each episode of the 12-part series will give audiences an insider’s look into the creative process of writing and producing hits as well as the stories behind them. Hosted by Brian Ives, music creators in the series include Lauren Alaina, Chris Lane, John Popper (Blues Traveler), Kevin Griffin (Better Than Ezra), Oak Felder, Mooski and Parker McCollum, among many others. A new episode will air every two weeks on Beasley Media Group radio stations across the country, with the video component posted on https://bbgi.com/.
“After last year’s successful ‘Hundred Years of Radio’ project, BMI is thrilled to join forces again with longtime partners Beasley Media Group and Xperi’s HD Radio Technology for the launch of ‘How I Wrote That Song,’” says Clay Bradley, BMI’s Vice President, Creative, Nashville. “Thanks to Beasley Media Group and Xperi’s HD Radio for giving our songwriters a platform to share their music and the stories behind how they created some of their biggest hit songs.”
“We are thrilled to once again join BMI and Beasley Media Group to celebrate the power of music and honor the artists who write the songs that inspire us, move us, and contribute to the soundtrack of our lives,” says Joe D’Angelo, Xperi’s Senior Vice President Radio. “Xperi recently marked the 15th anniversary of HD Radio technology’s launch in a US vehicle, and we are proud to help deliver these amazing songs with HD Radio technology’s crystal clear, static-free sound to tens of millions of listeners.”
“After a highly successful and similar partnership with BMI and Xperi in 2020, we decided to bring back this popular feature to celebrate the biggest hit songwriters that are heard on our great radio stations,” says Justin Chase, Beasley Media Group’s Chief Content Officer. “It’s always fascinating to hear the story behind our favorite songs, and we’re excited to present this exclusive content to our on-air and digital audiences.”
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