Leading independent DIY digital music company TuneCore has partnered with Facebook for the social media platform’s new Independent Artist Program.
Through TuneCore, owned by leading global digital music distributor Believe, independent artists will be able to distribute their music on Facebook and Instagram for free. This partnership will offer artists more opportunities to connect with fans around the world. Through the program, artists who distribute their music through the Independent Artist Program via TuneCore will also have access to data and insights offered by TuneCore.
“These days we are seeing a leveling of the playing field as discovery is happening via social media and no longer solely dependent on industry executives and DJs handpicking hits,” says Co-Head and Chief Revenue Officer of TuneCore Andreea Gleeson. “With the popularity of short form videos, Facebook Stories, and Instagram Reels are two important platforms on which fans are finding songs and artists, with careers being made when songs go viral. The Facebook Independent Artist Program provides an even greater gateway for indie artists from around the world to be heard.”
To participate in the Independent Artist Program, independent artists must sign up with TuneCore and will then be able to distribute their music everywhere Facebook offers a music library, free of charge, including in Stories and Reels. Artists will be able to upload their music to TuneCore via a music delivery process and will get paid every time their music is used to create content across Facebook and Instagram products.
“Facebook is proud to make it easier for independent artists and creators to reach new audiences on our platform and build community through music. When joining our Independent Artist Program, creators are backed by our outstanding distribution partners, allowing them to get their music in front of more people, across all of our apps,” says Chris Papaleo, Music Business Development manager for Facebook.
For more information on the Independent Artist Program or to sign up, click here.