Marketing Sr. VP Brooke Primero Exits ACM

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Brooke Primero

Former Sr. VP/Marketing at the Academy of Country Music, Brooke Primero, has left her position, MusicRow has confirmed.

Primero was with the organization for 14 years. She joined in 2007 after having led the events department at the PR firm BNC (now PMK-BNC), where ACM was a client. Her experience in event marketing and media solutions resulted in highly successful campaigns during her nine years at the agency for clients including T-Mobile, General Motors, Screen Actors Guild Awards, The Miss America Pageant, GUESS?, Red Bull, 7th on Sixth and more, and for magazine clients including Vanity Fair, People, Us Weekly, Sports Illustrated, and more. Prior to that, Primero worked at Paramount Pictures where she handled talent relations and was a key contributor to developing media and promotional events—including film premieres, Hollywood Walk of Fame ceremonies and Oscar parties—for film launches such as Mission Impossible, Titanic, First Wives’ Club, Face/Off and many more.

Primero is initially taking time off to be with her family, but will launch a marketing consultancy called Left Coast Nash in the fall.

The ACM did not release any plans on filling the position.

LB Cantrell
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