Country Radio Broadcasters’ Upcoming CRS360 Webinar To Feature Steve Reynolds, Mojo

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Country Radio Broadcasters, Inc. will present the latest in its CRS360 webinar series with “The Pivot: How Great Talent Have Changed to Stay Successful,” on June 23 from noon-1:00 p.m. CT. Panelists will include Steve Reynolds of The Reynolds Group as well as Top 40 station WKQI/Detroit morning radio personality Mojo. The two will discuss how radio on-air personalities have adjusted to prepping, reaching listeners and collaborating with radio station sales teams.

CRB/CRS Executive Director, RJ Curtis, commented, “Our June CRS360 continues a three-part series on how radio has modified best practices during a time of extraordinary, unpredictable events. The focus here is on-air personalities, a station’s most direct contact point with listeners. As Steve and Mojo will discuss, sustaining success has required talent to pivot on everything they do: show prep, connecting with listeners, daily execution, and being a helpful resource to the sales team.”

Interested parties can register for “The Pivot: How Great Talent Have Changed to Remain Successful,” via Zoom. Only a limited number of slots are available and are based on a first-come, first-served basis.

In July, CRS360 will examine how radio sales teams are working to recapture business and service clients during the pandemic.

Additional CRS360 webinars have included an in-depth look at “Tone down anxiety, turn up the music: how to cope with stress and uncertainty” featuring Miles Adcox, “CRS Research Presentation: Do You Know Your Listeners As Well As You Think You Do? – A Closer Look,” “The Impact of Ken Burns’ Country Music,” “Continuous Diary Market Measurement: An Update,” “Country Radio’s Podcasting Opportunity,” “A Discussion of Gender Balance at Country Radio: Part I and Part II,” and more.

Jessica Nicholson
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