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SiriusXM Rolls Out New Essential Streaming-Only Plan

April 22, 2019/by Lorie Hollabaugh

SiriusXM is expanding its subscription choices with the introduction of the new, low-cost Essential streaming-only plan. The new plan makes it easier and more affordable than ever for those who don’t have a car or don’t use one very much to enjoy the advantages of SiriusXM with no car required. The Essential plan features more than 300 channels and is priced at $1 for the first three months, then $8 per month thereafter.

Listeners who subscribe to the Essential plan will have several options for listening to SiriusXM, including on their smartphones and tablets via the SiriusXM app, via the SiriusXM.com web player, and on connected devices in the home including devices with Amazon Alexa, Amazon Fire TV, Chromecast, Roku, Apple TV, smart TVs, Sonos speakers, Xbox, Sony PlayStation, and more. Subscribers will get SiriusXM’s full lineup of music programming, featuring 200+ channels of expertly curated, commercial-free music channels from virtually every genre.

“The strength of SiriusXM’s programming is evident in the tens of millions of people who subscribe and listen in their cars year after year. We’ve now created the Essential subscription as an appealing option for the many people, particularly younger consumers, who don’t have a car or don’t spend a lot of time in their car,” said Matt Epstein, Vice President of Marketing, SiriusXM Outside the Car. “On SiriusXM, listeners will find more innovative formats and expertly-curated commercial-free music channels, live performances, plus a very deep lineup of news, entertainment, comedy and sports talk. The Essential plan offers an attractive bundle of content at a competitively low price among streaming services.  Also, and this is extremely important, our streaming subscribers get access to all of this content in the kind of user-friendly, ‘lean back’ way that makes it easier to find the music or shows that they like best.”

Today approximately two-thirds of people in the U.S. (ages 12+) stream their audio entertainment, according to Edison Research. 

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Lorie Hollabaugh
Lorie Hollabaugh
Hollabaugh, a staff writer at MusicRow magazine, has over 20 years of music business experience and has written for publications including American Profile, CMA Close Up, Nashville Arts And Entertainment, The Boot and Country Weekly. She has a Broadcast Journalism and Speech Communication degree from Texas Christian University, (go Horned Frogs), and welcomes your feedback or story ideas at lhollabaugh@musicrow.com.
Lorie Hollabaugh
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