David Ross Releases New Book, 'The Digital Solution'
Author and MusicRow founder David Ross has released a new book, The Digital Solution: A Plan For Collecting and Distributing Streaming Music Royalties, via BossRoss Media.
According to press materials, “The Digital Solution offers a bold plan based upon the realization that music in the digital age has become a public good. The internet cannot be locked up or controlled. Therefore, the best way to insure that creators are fairly compensated is to ask all internet users to pay a small amount, thereby creating a large pool of money from which to fairly compensate those who contribute to the well being of our society and its cultural harmony. Precedents for this idea already exist in the cable TV world where people pay monthly fees for sporting events whether they watch them or not. The Digital Solution explains how these funds could be collected using Internet Service Providers as a toll booth, and distributed according to popularity and usage.”
The Digital Solution: A Plan for Collecting and Distributing Streaming Music Royalties is available now via amazon.com.
Born and raised in Boston, MA., David M. Ross graduated from the University of Pennsylvania Wharton School with a B.S. in Economics and later attended the Berklee College of Music, majoring in arranging. After spending ten years on the road as a professional musician, Ross traveled to Nashville and in April 1981 founded MusicRow magazine which he sold in 2008 after a successful 30-year reign as Publisher/CEO. During his time at MusicRow he pioneered and refined many of the email/social media marketing techniques revealed in his first book, Secrets Of The List. One of country music’s most-read industry analysts, Ross continues to cover the intersection between Nashville’s entertainment business and technology on www.Nekst.biz, a blog about “Music And The Technology It Powers.” Currently Ross serves on the Board of Directors of The Country Music Hall of Fame and Museum and the Country Music Association. He received the CMA President’s Award for Outstanding Service in 1998 and the Canadian Country Music Association’s prestigious Leonard T. Rambeau Award for International Achievement in 2003.
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